About the project
Details
Visual Identity and Packaging
2024
Symphony Coffee Co. is a specialty coffee brand from North Carolina, US, that combines the artistry of coffee with the harmony of music. It focuses on crafting high-quality, ethically sourced, and sustainably produced coffee while creating meaningful moments of connection.
Symphony Coffee Co.
The challenge
The challenge in creating the Symphony Coffee Co. brand was to harmonize its passion for coffee and music into a unique identity that feels both elegant and approachable. The goal was to convey quality, sustainability, and emotional connection in every visual and message, ensuring the brand resonates with customers on both sensory and emotional levels.
The solution
The brand was brought to life by blending its core values—music, coffee, and harmony—into a cohesive and unique visual identity. The thoughtful design emphasizes elegance, accessibility, and authenticity, incorporating elements of musicality, sustainability, and the sensory delight of coffee.
A touch of art
Symphony features hand-drawn illustrations created exclusively for the brand, helping to strengthen its identity and bringing an artistic quality.
The illustrations were inspired by the elegant shapes of orchestra instruments, representing the four main sections: strings, percussion, woodwinds, and brass. Each instrument contributes to the final harmony, just as every element in coffee preparation is essential for a perfect result.
Got a project in mind or an idea for collaboration? Drop us a message—let’s bring it to life.